Executed effectively, online content improves sales force productivity, increasing sales ready leads and revenue. It functions like an eager member of your sales team. Learn how you can apply it to your business!
Should you elevate content development to a top priority? If your web strategy includes lead generation and converting more prospects into buyers, then a content strategy is essential. Effective content increases sales force productivity by: » Educating your customers. » Attracting new prospects. » Helping buyers formulate purchasing decisions. » Improving SEO. » Increasing sales ready leads and generating new Continue Reading